Everybody knows that content play a very important
role in SEO. Many people do not know how to write SEO friendly content. They
stuff the keywords in the content; it is not the right way to write SEO friendly
content. In this post I’ll focus how to write content.
Unique
Content
Content of your blog or website should be unique. It should
not be copied from different sites. Unique and unique material do not mean that
you have to recommend something new, or say something that no one said before;
it indicates that your published text should not be an actual copy from any other
web page or online resource.
One of the errors many blog writers do is copy material from
a web page, publish it on their own and add a backlink to the unique resource.
While this is proper to do legally, with regards to material originality it
does not change anything, the material on your web page, it’s still a copy and
does not offer anything new to Google.
There are many tools available online through which you can check your
content that it is unique or not. I also use Copyscape for the checking of the
content.
Keyword Research
Do proper keyword analysis with
the help of keyword planner or any other tool. You need to target the right
chosen keywords and phrases in the content. But make sure that keyword density
should not be more than 2% of total words and keyword proximity (distance
between two keywords) should same throughout the content.
Title of your Content
Standard size of title in SEO
is approx. 60 characters including spaces. Make sure that your title should not
exceed more than 60 chars. Add your keyword in the title. Try to create the title
of the content more informative and attractive customers, try to think if this
is a title that would motivate you to simply click and get to the web page.
Introduction and body
Add your targeted keywords in the first line of the first paragraph.
It will become easier for the search engine to discover what
they are looking for. This
means that you should give attention to the title and description of your page,
but you should also consider adding your keywords naturally in the body of the
page as well. You should give priority to the title and
description of the webpage, but you should also include your keyword in the
body of the page.
Internal
Linking
Internal linking is very good for search engine
optimization. I am also a very big fan of this. Try to add an internal and
external link using targeted keyword as anchor text. But make sure that all the
links should be quality links.
Image Optimization
Images are excellent for the customer as they easy to
understand. Give a unique name to all images. Optimize the size of the picture
because heavy images will increase the loading time of the website. Use keywords
in ALT text.
Heading
Tags
Use your keywords in heading tags. Mention your keyword in
the first and last line of the webpage.
Therefore, these are the various tips to write SEO friendly
content. If you find that my posts is informative and useful then kindly share
it on Twitter, FaceBook, and Google+. If you have any query then feel free to
ask me via comment.
Thanks & Regards,
Seo Blow Team